golf ball performance

Why Golf Balls Lose Distance

The Hidden Reasons Your Golf Ball Isn’t Flying as Far as It Should Every golfer has experienced it. You hit what feels like a perfect drive, yet the ball lands 10 or 15 yards shorter than expected. Your swing felt … Read More

Should Your Golf Ball Be Part of Every Club Fitting?

Why the Golf Ball You Use Could Be the Missing Piece in Your Club Fitting When golfers book a custom club fitting, they often expect to compare different driver heads, shafts, lofts and club settings. What many golfers don’t realise … Read More